Available for fulltime creative or management position / interim freelance projects
Overview

 

  • Serviced many industries including financial, insurance, healthcare, consumer and professional pharmaceutical, fashion & beauty, luxury automotive, music, food & beverage, retail and entertainment

 

  • Created national print and interactive/digital advertising, direct mail campaigns, collateral, promotional devices, packaging, logos, signage and corporate identities, video and TV concepts

 

  • Experienced in both supervising creative staffs in-agency and working hands-on 

 

  • Organized ad hoc teams of subcontractors to take larger scope projects from concept to production, overseeing photo shoots, sourcing vendors and suppliers and interfacing directly with clients

Work History
Freelance Creative Director / ACD / Senior Art Director, New York  2010—present

(a partial list of agencies and projects)

Proficiencies

InDesign

Photoshop

Illustrator

Quark Xpress

Dreamweaver

WordPress

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CDMNY: Bayer blood glucose meters digital and print advertising and sales aids

Havas: Avonex professional advertising and collateral

KBS+P: Humira consumer print, DM, video and digital advertising

AgencyRx: Gleevec, Femara, Bayer Animal Health print and collateral

CDMi: Arestin consumer print and digital advertising

DraftFCB: Gilenya launch consumer print and digital advertising and collateral

Avrett Free Ginsberg: Purina One pet food TV spots

VP, Associate Creative Director at Deutsch, New York  2007—2009

Managing creative staff on the USAA (financial/insurance) account — print / DM / interactive

Freelance Creative Director / ACD / Senior Art Director, New York  2005—2007

(a partial list of agencies and projects)

2010 - present

Hill Holliday: Verizon Wireless national and regional print

FCB: MetLife print and DM, Alcon reSTOR print, Omacor print, Gevalia print and DM

Creative Supervisor at Deutsch / Draft Worldwide, New York  2003—2005

Managing creative staff on the Bank of America account print / DM / interactive advertising, collateral

I helped create the innovative, streamlined agency-within-an-agency, Deutsch Graphics, designed to service a portion of the $65 million Bank of America account in a time-efficient, cost-effective manner, while still maintaining a high level of creativity and brand standards. We served as "brand police" monitoring all the other IPG agencies handling other pieces of the business. I resourced, staffed and managed a group of 6 to 9 art directors and copywriters. The result was a high energy, fast paced group that truly enjoyed working together. When the agency resigned the account, I was asked to transfer to the new agency and help rebuild the group there.

2010 - present

Previous Staff and Freelance Art Director positions, New York & Los Angeles

(a partial list of agencies and projects)

TBWA/Chiat/Day: Infiniti national/regional print advertising

Team One, LA: Lexus national and regional advertising, collateral, new model brochures

Fattal & Collins: Infiniti new model brochures and collateral

Cole Haan: New collection brochures, advertising, environmental displays

Deutsch, LA: Mitsubishi national print advertising

Frederic Fekkai (Chanel, Inc): packaging, advertising, in-salon signage, look books, promotional pieces

Disney, Universal, Paramount, Columbia, TNT, UPN, and Fox: promotional kits, style guides and print

Graphic Design on Feature Films such as 'Wild Wild West', 'Godzilla', 'Independence Day' and others

Education

FIDM, Los Angeles; Art Center, Pasadena; UCLA Extension, Los Angeles; SVA, NY